“Social media on the Internet are empowering, engaging, and educating consumers and providers in health care. This movement, known as Health 2.0, can be defined as: the use of social software and its ability to promote collaboration between patients, their caregivers, medical professionals, and other stakeholders in health.” — Jane Sarasohn-Kahn, M.A., M.H.S.A, THINK-Health Three […]
An Interview with Blogger Bob From TSA’s Evolution of Security Blog
When I first started “Social Media Strategery” six months ago, one of my inspirations was the TSA’s “Evolution of Security” blog. Along with Intellipedia, which showed me that IT security fears could be overcome, the Evolution of Security blog showed me that something even more important – that our government could be open and transparent […]
Social Media is Scary – How to Address Middle Managers
Part 3 in a series of posts responding to my original post, “Social Media is Scary“ So, what can you do to address the myriad reasons for social media being scary? This is the third (the first one addressed the junior employee, and the second addressed senior leadership) of four blog posts tackling each of […]
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Is Enterprise 2.0 Learned From a Book or From Doing?
Last week, I participated in AIIM’s Enterprise 2.0 Practitioner Certificate program, a two-day course focused on learning the principles and best practices of Enterprise 2.0 – social media behind the firewall. Now, I’ll admit, I was extremely skeptical of this course when I first heard about it. I don’t think that social media or Enterprise […]

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