New Picture (4)

A turtle slowly plods along

About michael.murray

An Associate at Booz Allen Hamilton, I am passionate about helping our clients succeed. I am also keenly aware of what social media can (and cannot) do for my clients, which have included the Departments of Commerce, Defense, Energy, and Labor. My background in change management, social media, and strategic communications allows me to look at the behavioral side of the social media spectrum in order to encourage the adoption of these tools. My experience includes engaging stakeholders through social networks, wikis, blogs, micro-blogs, websites, intranets, and discussion forums. To encourage adoption of these technologies I implement change management best practices such as developing a shared understanding of the problem and creating a guiding coalition to champion the change.

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